Lighting Industry May Trigger Price War

Low is the fastest way to quickly capture the market, but injuries have hurt, but also businesses and the most reluctant to take the most difficult to grasp the operating worst. For this reason, the price war being held in contempt by industry professionals, has little business can be successful.

In fact, if a price war in Jin Yong’s martial arts novel “Seven Injuries Boxing.” Kongtong send handed down as secret, Seven Injuries Boxing in the rivers and lakes from mid Wei Hehe, punches when the momentum staggering blow in the momentum built up in seven different stocks, or stiff, or feminine, or just have soft, or flexible in Gang, or cross out, or direct delivery, or recessed, the enemy could not withstand the steady stream of momentum built up will be well received internal injuries. But “the human body has Yin And Yang, Five Elements Five Elements, the heart is a fire, the lung is a gold, kidneys are water, spleen territory, the liver is wood, a train and injured seven, seven by key injuries, the five elements of yin and yang atmosphere, enterohepatic destroyed damaged heart lung injury, possession of frustration from the fine trance, triple burner inverse Qi Xi soul flying. “This power of each Seven Injuries Boxing deeper, their organs will be more affected by a layer of damage.

The so-called seven injuries but in reality is the first injury had re-wound the enemy, if the internal force is room for sublimation, on their own great harm there. Price war corporations are bad policy, but as a short-term increase sales quickly squeeze the market’s “magic weapon”, leaves a large part of the company unable to stop. Currently, the market reasonably cheap products sold mainly in the following aspects: First, clearance processing backlog of products, handling stock for quick capital return, to take cheap sell-off; at a given time period, a specific area, for specific products to cut prices in order to achieve the purpose of short-term rapid occupation of the market; third competition for the competitors, conducting market strategically fought back; Fourth, as a means of marketing tactics, according to corporate profit model specific set of strategies, bidding products to ensure that the market sales. Undeniably, there are quite a number of enterprises within the industry, in order to short-term interests, to fortune, to fake, inferior, low-quality low-priced products disrupt the market. Of course, market operations, there are very few companies to achieve market share, Te Bie is Juyou considerable strength of the cutting-edge brand, Wangwangcaiqu small profits or even loss of strategic Chongji market to change market Ge Ju Yuan You, but this requires enterprises pay Ji large market price, and even more harm than good.

As Seven Injuries Boxing, cheap, been able to make a clean sweep in the market, but also need to have strong internal force companies can only afford. Among these, companies bear the brunt of that capital strength is strong, the possibility of small profits or even negative profit situation of enterprises operating under the support system, but also in the competition against the free hand to check the time; In addition, prices are not controlled, companies need to have relatively complete management system to ensure that operations delivery speed, service and other services support; again, set reasonable profit model based on low-cost capabilities to ensure businesses are not destroyed blood; Finally, among the reasonable control of business the procurement, manpower, services, logistics costs, lower prices for more space enterprise.

Of course, as the instigator of a price war, companies have to make a target of public criticism, a number of competitors ready to fight back. This is for enterprise funds, products, team, marketing, Gezuohuoban also presented a high Yaoqiu, so Xu Duo Enterprise Dushi You Xuanze, there Celue to Jinxing markdown. As the market matures and enterprise-scale production, to achieve a breakthrough in technology and the increasing maturity of the product cost control and rapid decline in the brand, the situation of excess capacity, each industry will experience varying degrees of lower prices surge, particularly in industry transparency of information cases, companies face a serious backlog of products, market Qudan, dispirited, they will fuse into a price war. Undeniably, in the lighting industry sectors in transition are bound to experience the pain.

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